Our Process
Discover
At CORE Marketing Group, we kick off every project by immersing ourselves in your business. We take the time to truly understand your brand, your objectives, and your unique selling proposition. We focus on learning about your target audience, their needs, their behaviors, and their expectations. This discovery phase helps us create a robust, results-driven strategy tailored just for you.
Design
Following discovery, we dive into the design phase. Our expert team of web designers and developers work together to create a website that not only looks beautiful but is also responsive, user-friendly, and optimised for conversions. We blend aesthetics with functionality, ensuring that your site reflects your brand while effectively engaging your customers.
Develop
Development is where strategy and design come together. Our developers create a website that functions flawlessly on all devices and browsers, and our marketers craft compelling content to tell your brand story in a way that resonates with your audience. We also integrate your site with social media and e-commerce platforms, setting the stage for increased visibility and seamless user experiences.
Deploy
Once everything is tested and approved, we’re ready to launch your website and kick off your online marketing campaigns. But we don’t stop there. Post-launch, we continue to monitor your site and marketing strategies, adjusting as necessary for optimal performance. We’re dedicated to your long-term success, and we’re with you every step of the way.
Data
Everything we do at CORE Marketing Group is guided by data. We keep a close eye on your site’s analytics, social media metrics, and e-commerce performance to ensure we’re meeting your goals and exceeding your expectations. We believe that data provides a roadmap to continuous improvement, and we use it to refine your strategies, enhance your user experiences, and boost your ROI.
The CORE Marketing Group’s approach combines industry-leading expertise with a genuine commitment to our clients’ success. We’re not just your service provider—we’re your partner in achieving your digital marketing goals.
What makes a project successful?
Expertise & Experience
With more than 20 years of experience and subject-matter experts on staff, we’ve not only been there and done that, we probably have the t-shirt to prove it.
Good Communication
Communication is key to a successful client-agency relationship. We promise to be completely transparent, even if it means telling you we don’t have the skillset you need for a particular project.
Clear Timeline
We will lay out not only our timeline, but what we need from you as well. Each step of the way, you will know how long our part of the process will take.